A 2017 Nike-funded study found the Vaporfly improved ... Since the introduction of the Vaporfly, many other running shoe brands have developed their own “super shoes” with the same basic ...
This potential fallout may negatively impact brands, even market leaders like Nike. The specialty running stores sell to the top of the consumer pyramid – avid runners who need the best shoes to ...
As it works to regain its old magic on the court, NIKE is also innovating in the running shoe segment with premium priced Air VaporMax and targeting the growing women’s sportswear category with ...
One study did find that runners who alternate their running shoes have a lower risk of injury than runners who run only in ...
One of the secrets of On’s success has been attributed to its enthusiasm for product innovation: as well as the footwear for ...
While we can't say beyond any reasonable doubt that running shoes can propel you forward, there are mechanics at play with ...
The standard advice is to replace your runners after 500–800 kilometres. But science shows it could be more or less – here ...
It’s getting too easy to score a pair of limited-edition Jordan sneakers, and that is a big problem for Nike.A year ago, Nike ...
Brendan Eng’s running ... new line of shoes will give it a boost during the Paris Olympics this summer. “We underinvested in ...
Stef Reid, a single-leg amputee, said she was only able to buy the company's running shoes in pairs ... crowned world champion in 2017 After spotting a pair of Nike trainers in one of the ...
THE boss of JD Sports yesterday bristled at concerns the retailer was vulnerable to a slowdown in sales at supplier NIKE. JD ...
But when Hoka introduced the Arahi in 2017, the game changed forever. The brand now synonymous with lightweight running shoes and plush ... shopper who jumped from Nike said, "I didn't realize ...