Women's college basketball star JuJu Watkins extends her deal with the sportswear brand Nike, having first signed in 2022.

A season ago, Watkins became the all-time leading scorer among freshmen in D1 Women's basketball history, scoring 920 points ...

USC Trojans women's basketball star Juju Watkins has reportedly agreed to one of the richest shoe endorsement deals in the ...

Nike already has a stacked group of men’s talent, including LeBron James, Jayson Tatum, and Kevin Durant. However, it is ...

Nike shed 4 points year-over-year, down from 61 percent of teens choosing the brand as their top show pick in fall 2023.

In the process, Watkins left her own mark in the history books by becoming the freshman the all-time leading scorer in ...

Kitting yourself out with activewear and running shoes for a new season ... of our favorite picks — including women’s workout clothing — from the Nike sale. Check out our favorite deals ...

The best Nike running shoes have been used by elites to produce remarkable feats in recent years. For instance, in 2023, Kelvin Kiptum shattered the marathon world record with a stunning time of 2 ...

USC Trojans women’s basketball commit JuJu Watkins has signed a multi-year contract extension with Nike that will also provide her with one of the richest shoe ...

Nike officials concluded discussions on the deal, with negotiations led by Klutch Sports CEO Rich Paul and Watkins’ team, which includes agent Jade-Li English, head of marketing Eric Eways, and vice ...

Instead, Nike tapped Dominic Ciambrone. From his manufacturing studio in South Los Angeles, Ciambrone, also known as the Shoe Surgeon, reconstructed a pair of Nike LeBron 20 sneakers using white ...

Nike, struggling from rising competition and its own strategy mistakes, is making a major shakeup. The athletic giant announced Thursday that CEO John Donahoe will retire next month and will be ...