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'Generic, vague, misleading’: Shein investigated by Italian watchdog over greenwashing
The country’s independent competition authority said in a statement that the greenwashing probe would focus on Infinite Styles Serves Co. Limited, a Dublin-based company that does business as Shein and operates the online retailer’s website and app.
Shein faces scrutiny in Italy over possible greenwashing
Images promoting
Shein
’s
clothing
as sustainable are also done “through generic, vague, confused and /or misleading environmental assertions,” the authority said in its statement.
Shein accused of ‘greenwashing’ website and misleading consumers, regulators claim
Fast fashion e-commerce giant Shein is being investigated for misleading consumers over deceptive greenwashing practices by Italy’s consumer watchdog agency.
Italy probes Shein over greenwashing claims
It claims Shein misrepresents sustainability with vague and misleading product statements. Italy's antitrust agency has launched an investigation into Infinite Styles Services CO. Limited, which operates Shein’s website and app,
Shein faces scrutiny in Italy over environmental practices and greenwashing allegations
Italy's competition authority is investigating Shein for potentially misleading environmental claims about its ‘evoluShein’ collection. This follows prior concerns about labour practices and environmental impact raised by advocacy groups.
Italy opens greenwashing probe into Shein website
The investigation targets Infinite Styles Services and accuses Shein's website of trying "to
Sourcing Journal on MSN
2d
Millennials and Gen Xers-Not Gen Zers-Are Temu, Shein's Average Shopper
The two generations are fueling the ultra-low-priced e-commerce platforms' growth, and both are expected to perform well this ...
13d
‘Just emptied my cart’: Shopper receives Shein order. She can’t believe what she finds inside
A woman sparked a discussion online about the retail giant Shein after revealing what she discovered in her recently ...
LAist
11d
Shein is officially the biggest polluter in fast fashion; AI is making things worse
As AI makes the business of churning out affordable, on-trend clothing faster than ever, Shein is among the brands under ...
indiaretailing
3d
Shein hosts second pop-up event in Singapore
The pop-up event took place at Bugis and featured a motorsport theme, aligning with the Formula One (F1) race Singapore Grand ...
PEDESTRIAN.TV
10d
A TikToker Got More Than She Bargained For In Her Shein Package: ‘Wanted To Throw Up’
I’m serious! “
Shein
all I wanted was the Misguided
clothing
and a jean skirt but instead I got worms falling out of my package,” the TikToker wrote in the caption. “I could throw up right ...
Vulcan Post on MSN
8d
Shein’s S’pore layoffs: Strategic restructuring or signs of trouble ahead of London IPO?
Shein lays off 17 employees from its Singapore headquarters. The layoffs come as Shein prepares to go public in London.
brandequity.economictimes.indiatimes
2d
Fashion greenwashing: A deceptive trend
The rise of greenwashing in Australia led in 2022 to the Australian Competition and Consumer Commission (ACCC) conducting an ...
Ragtrader
3d
How Kmart bit a chunk of Mosaic Brands’ sales
It's not just Shein and Temu winning in the current market, Roy Morgan head of retail research Laura Demasi says.
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