Interestingly, the best Hoka deals right now aren't actually at Amazon — they're happening at competitors like Zappos, Nordstrom and Hoka itself. Right now, by shopping those sites, you can score everything from editor-approved sneakers to ultra-durable hiking boots for way less.

Prime Big Deal Days is just a few weeks away — but retailers everywhere are already discounting items from their own collections in an effort to keep pace with Amazon. Hoka is no exception. The brand with lightweight and comfortable kicks is hosting a massive sale featuring its top-rated running shoes and trail gear.