JCPenney appoints Marisa Thalberg as its new Chief Marketing Officer to enhance brand strategy and drive customer engagement.

Marisa Thalberg has joined J.C. Penney in the role of consulting chief marketing officer, the executive shared in a LinkedIn post. Thalberg jumps to the embattled department store chain from SeaWorld, ...

The veteran marketer, most recently CMO of SeaWorld, describes the 122-year-old retailer as “ripe for reinvigoration.” ...

The department store’s turnaround is focused on working families, which have been especially hard hit by economic challenges like inflation.

The J.C. Penney Company, which uses the brand name JCPenney in marketing and advertising materials, saw revenues drop 9.2% year over year to $1.5 billion in Q2. Net sales, another measure of ...

For much of the 20th century, the J.C. Penney Co. department store at the corner of Sixth and Market streets was a downtown Chattanooga institution. The photograph accompanying this article is ...

JCPenney – the shopping destination for America’s diverse, hardworking families – is ramping up for the 2024 holiday season with plans to hire more than 10,000 seasonal associates across all locations ...

Yet, the name change mystery has piqued the curiosity of global shoppers, prompting one perplexed Quora user to inquire: "Is Primark still called Penney's in Ireland?". Delving into the company's ...

A long list of big retailers have announced that they’ll be hiring hundreds of thousands of seasonal workers. Here’s what we ...