Mattel has had a long friendship with Vanderpump, appearing on the Real Housewives of Beverly Hills alum's entertaining show ...

These are the branding stories we’re reading this week. This week in branding news, a Mattel packaging misprint went viral, ...

The toy company Mattel is now apologizing after fans discovered a porn link on the packaging of the Wicked dolls.

Mattel apologies for casting an unintentional spell on its Wicked merch.

Mattel released a Barbie honoring Maria Tallchief, the first American prima ballerina and Osage Nation member.

Mattel has released a limited-edition Maria Tallchief Barbie in conjunction with Native American Heritage Month.

A skin site is seeing surging levels of traffic after its URL was accidentally printed on the packaging of “Wicked” doll ...

The toy company Mattel is facing blowback after consumers noticed the packaging for dolls designed to look like characters ...

The toy conglomerate says they ‘deeply regret this unfortunate error and are taking immediate action to remedy this’ ...

Mattel has released a new doll honoring prima ballerina Maria Tallchief. 2News Oklahoma's Isabel Flores spoke to Tallchief's ...

Mattel is bringing one of Hasbro’s most iconic properties to its MEGA Construx line with the release of the G.I. JOE ...