Marketing Week11h
Sage’s chief marketing officer Cath Keers departs
The news comes after Sage’s global brand EVP Craig Inglis departed the company in September last year, after 16 months in the ...
Marketing Week13h
‘Leaving the bubble’: Itsu on going beyond restaurant awareness to grow grocery
Having grown its grocery presence since 2012 targeting restaurant customers, Itsu wants to build wider awareness while ...
Marketing Week14h
Clarity is the key to getting your brand positioning realised
Make your brand model clear and keep repeating its key principle, if you want to ensure it survives the endless ...
Marketing Week21h
Marketing Week’s Top 100 is a celebration of the best of marketing
Marketing Week’s Career & Salary Survey provides lots of data about the state of marketing and the experience of being a ...
Marketing Week22h
‘Who will take responsibility?’: Exploring effective strategies for brand safety
With GARM gone, questions arise about who is responsible for brand safety, whether current safeguards are still effective and ...
Marketing Week5h
Many of the UK’s most valuable brands failing to justify their price
The UK’s most valuable 75 brands, as ranked by Kantar, have again seen their collective value decline, with almost one in three being predicted as unlikely to grow next year.
Marketing Week22h
The UK’s 2024 Top 100 most effective marketers revealed
Marketing Week is proud to unveil 2024’s Top 100 Most Effective Marketers, sponsored by Digitas, a comprehensive list that represents the best of the best working in the UK marketing industry today.